Referral Spam Removal Explained By Semalt Expert
No doubt, referral spam has become a major problem. If you are not familiar with this term, let me tell you that it is a sort of traffic from bots that can damage your site's ranking in the search engine results. This fake traffic has been designed to improve the ranking of hackers' websites, while they remain busy in putting you down on the internet. The bounce rate is always high with referral spam, and your site's statistics in Google Analytics are never shown properly as no human is visiting your site but bots.
Julia Vashneva, the Senior Customer Success Manager of Semalt, elaborates on some practical solutions in this regard.
Why is Referral Spam a Major Problem?
It would not be wrong to say that referral spam is a major problem, and junks up your website analytics with meaningless data. It is a real waste of time, and you must have heard about sites that get poor ranks on the internet. It is quite frustrating to build a site, perform its search engine optimization, and still to get poor positions in the search engine results.
It is always problematic to get rid of referral spam, but the only thing you can do at the spot is creating filters in Google Analytics. By creating filters there, you can add the spam IP addresses and get rid of referral spammers like buttons-for-website. All this will eventually improve the rankings of your site. Create as many filters as possible to save your site from getting ruined on the internet. With the help of filters, you can prevent referral spam from damaging your site on the internet and block the IP addresses that you find problematic.
Stopping referral spam
If you are looking to stop referral spam, the first thing you should do is to create filters. If this does not work for you, then you can insert specific codes in the .htaccess files. These codes are provided in your Google Analytics accounts, and you would have to register your site to get access to these types of codes.
The third technique is deflection. A deflector directs the traffic back to their sources, and you can prevent the arrival of low-quality hits. Experts have claimed that this method is reliable as it can prevent the appearance of bots and viruses on your site. You would have to create some maps before activating this option in your account.
Wordpress provides its users with lots of plugins that can prevent the arrival of spam and fake traffic to your site. For various webmasters buttons-for-website is one of the worst websites. It is a way to ruin their site's ranking on the internet. But the blocker plugins are currently in high demand the world over. They are made available in WordPress and can be installed and activated within seconds. You must choose a reliable blocker plugin and get it installed to improve the visibility and credibility of your website on the internet.